The Negative Changes And New Features Of Facebook Timeline For Pages
As the famous saying goes, the only permanent thing in this world is change. It seems like Facebook is a fan of this specific quote with all of the changes it constantly implements. One of these changes is the Facebook Timeline for Pages. Starting March 30, all Facebook Pages will automatically have Facebook Timeline instead of the old version. So are you ready to take the big leap for your business? Are you aware just what to expect with this latest Facebook Timeline for Pages?
Let’s start with the bad…
Say goodbye to your custom landing pages! With the brand new Facebook Timeline for Pages , every one of the members will be instantly redirected to the Facebook Page wall. You don’t have the option anymore to hide exclusive content from people who are not a fan of your Facebook business page. Apart from that, there are limitations to the huge cover photo of your timeline. You are not able to put up rates, contact details and call to actions. Lastly, timeline looks cluttered and this may be a crucial factor of people not staying longer on your page.
Now on with the good…
Facebook Timeline for Pages isn’t all that bad though. In fact, Facebook seems to make up this huge change with new features. First is the pinning feature. When you want to highlight something, you can just pin it and it will be shown on the top left corner of your Facebook Page for seven days which makes it easier for people to notice. There is also a starring posts feature where posts you starred stay on their spots but will broaden in width which makes it more prominent. One more nice feature is that Facebook Fans can send private messages to you. This makes it easier for you to have a direct contact with old and new clients alike. Milestones feature can send out to your Facebook Fans of notable goals or events that is happening to your business allowing people to know more and have a deeper attachment to it. Finally, the Activity Log is all in a single page to make it easier to keep track of activities on your Facebook Page.Followers of your Facebook Page also are capable of seeing the interactions their pals made on your Facebook Page. Neat!
Always keep in mind that Facebook Timeline for Pages seems to be geared more towards enticing the audience visually. Choose your best pictures whether it may be for your cover photo or just simple posts. As of today, you still have 30 days to delight in the old version of Facebook Timeline or if you are capable to take a big leap, hop on the Facebook Timeline for Pages bandwagon straight away. Keep posted here for the latest news on this matter.